Don't have a Robert Scoble in house?

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Watch this great interview of Guillaume Decugis, Scoop.it’s CEO, exploring the curation trend beyond the buzzword, the necessity for brand to become media, the power of publihsing relevant content and how the Scoop.it team conceived the mobile app. Curation is your mass weapon of attention when you don’t have a Robert Scoble in house ! Enjoy the interview.
Via www.youtube.com

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