Effective community building for social change


NOTE: Eric is talking about the non-profit sector, but these rules apply seamlessly to for-profit operations, personal brands, and enthusiasts.

There are currently around 1.5 million non-profits registered in the US alone, with total contributions amounting to just under $300 billion. But while many charitable organizations do spend more than 66% of a donation on their actual mission, it is a rare case. Perhaps more importantly, donors have very little control over their money and how it gets used, or to what end. Continue reading