“What can content curation do for you? Who is it for? What are interesting case studies? How does content curation help SEO? What’s the ROI of content marketing in general and how does content curation help improve it? What features does Scoop.it have? How do they work?”
Last week, we announced lots of exciting new features on Scoop.it, including WordPress integration, topic embeds, and templates. for topic pages.
Now, we want to hear from you. We’re firm believers in the old (ok, not that old) adage “you are the content you publish online,” and the increasing importance of branding the content that you’re sharing to your websites and social media feeds. As we continue to grow as a platform, we want you to tell us how we can make this branding process easier for you.
Over the next few weeks, we want you to put on your creative hats and submit some designs of templates you’d like to see on Scoop.it for your topic pages. Continue reading
We started Scoop.it for a simple reason: back 4 years ago, we observed that Web 2.0 didn’t just bring all of us an opportunity but also created an expectation that would require new tools for busy professionals. With blogs, social networks and content platforms, you don’t just have a chance to become a media if you’d like to: you are now expected to regularly publish content. The content we publish determines not only how visible we are online but also shapes other people’s perception of our interests, our areas of expertise, our skills etc.
In short, you are the content you publish.
Of course, this means first of all you should participate and that’s what we’ve been focusing on enabling so far: an experience and a curation technology that makes it easier and time-efficient to discover, curate and publish quality content on our interests. But because this content is intimately connected to our online identity, reputation and brand, we’re pleased to launch today awesome and super easy new ways to brand your curated content with Scoop.it:
Update: TL;DR is now live for everyone at tldr.scoop.it. Enjoy!
The Internet throws at us a full Library of Congress every 5 minutes or so. It’s just way too long to read!
We did not build Scoop.it to make the Internet shorter, though; we built it to help professionals and businesses to exist on the web; to cut through the noise, to demonstrate their thought leadership by becoming publishers on their specific topics.
This last weekend was a tough one for our team as Scoop.it was sadly added to the growing list of websites that have been recently targeted by Ddos attacks. Following the first attack on Friday and our post on Monday, we’ve been up and running without interruptions but we nevertheless wanted to come back on some of your questions and give you as much clarity as we can. Continue reading
Interest-based content curation was only a vision 2 years ago when we launched: in a post Web 2.0 world, we felt that more and more we are the content we publish. Whether we liked it or not, we would all need to become media – a problem for busy professionals who don’t have time or inspiration for that and whose primary expertise is often not to be a content publisher.
Since then, publishing-by-curation rapidly turned into an important trend as 1,000,000 freelance professionals, community managers, content marketers, educators, knowledge managers, thought leaders, and more are now using Scoop.it to demonstrate and share their professional expertise, develop visibility for their small or mid-sized businesses or to make the company they work for smarter. Continue reading
While some debate whether Google+ is a ghost town or not, the search giant’s social network quietly passed the 1 Billion user mark. That’s right: 1 Billion people have a Google+ account which is 2x Twitter’s user base and only 15% less than Facebook’s. Perhaps more importantly, the +1 button is pressed more than 5 million times a day and 340 million of its users are active.
Scoopiteers didn’t need to wait for those metrics to be public to demand that we add Google+ to the Scoop.it’s sharing options: as our platform is a hub to discover, curate and share content to feed your online channels, it’s natural to offer as many distribution options as possible. So today, after integrating with Facebook profiles and pages, LinkedIn profiles, groups and pages, Twitter and many other social platform such as Wordpress or Tumblr, we’re excited to launch our integration with Google+ with 2 new features:
Adding Google+ Company pages as a sharing option to Scoop.it
Adding Google+ authorship to your Scoop.it profile
Last week, the Scoop.it team and I were extremely excited to announce the launch of our brand new Rewards Program. Now that all of the new rewards members have been notified, I’d like to shine the Scoop.it spotlight on a few of the top curators from the past six months.
These curators have set an extraordinary example for the rest of the Scoop.it community as well as the greater online community of curators. They’ve helped us through every step of our journey to making the web a smarter place, and we’re proud to have them on our team. Check out their profile and topic pages, and think about even sending them a tweet to say hi! Continue reading