Check out the top 25 cloud-based Content Marketing apps on GetApp and read the quarterly report on industry trends and insights.
Read the full article at: www.getapp.com
Scoop.it recognized best content marketing software app by GetApp for Q2 2015
We’re proud to be ranked best content marketing software app in GetApp’s Q2 2015 GetRank of the top 25 content marketing solutions.
GetApp is the largest cloud-based business apps marketplace. In the four different categories evaluated, Infusionsoft took the top spot in Marketing Automation, Mailchimp in Email Marketing, Scoop.it in Content Marketing and Hootsuite in Social Media Marketing.
The goal of the ranking is to provide valuable data to businesses looking to make a first assessment when looking for the best content marketing software. GetApp’s ranking was determined using data collected from GetApp and other third-party sources. Factors used to calculate an app’s ranking include User Generated Reviews, Integrations, Mobile Platforms, Media Presence, and Security. The ranking will be updated every quarter to reflect newly available data.
“Investing in marketing is expensive and time-consuming, and getting it wrong can be disastrous. Marketing software can help, with anything from automating campaigns to measuring their effectiveness. And because there are now so many ways that a product can be marketed online, there needs to be solutions tailored to every single one,” says GetApp CEO Christophe Primault.
A range of data points is what makes GetApp’s ranking unique in the industry. User generated reviews and integrations were calculated using data listed on GetApp, while security scores were calculated using vendor responses to a security survey based on the Cloud Security Alliance Self-Assessment Form. Mobile platform data was pulled from Google Play and the App Store, while Media Presence was calculated using data collected from social media monitoring tool Brandwatch.
We’d like to thank the customers who reviewed our software and helped us rank #1 best content marketing software app. We pride ourselves on customer satisfaction and we constantly monitor product and company feedback to evolve and answer our users’ needs. Our goals now is to have the same good reviews in the upcoming quarters!
In a more general sense, we really do our best to help marketers (like myself) get results our of their content marketing efforts: with our tool Scoop.it Content Director but also with our content. We blog consistently on content marketing subjects to try and answer the questions our audience has and we also spend a lot of time creating long-form content such as eBooks or white papers to really provide added value to marketers. Whether it’s to improve SEO rankings, increase traffic to your website or get more leads, our resource center should have content that can help you reach your content marketing goals!
Don’t hesitate to give us feedback in the comments below!