The Scoop.it Content Marketing Blog

How to get more return on investment from content

Articles by Inna Yatsyna

5 Great Examples of Content Marketing Campaign

The unstoppable advancing tech-life has dramatically molded our lives in various ways. From buying recipe books to searching your favorite recipe online within minutes, indeed it’s a drastic change in lifestyle. Similarly,  85 percent of brands use content marketing instead of any other form of marketing.

However, according to Zazzle Media, the ratio of success with content marketing is quite low, as the percentages highlight. Companies find it difficult to come up with high quality, engaging content which results in a loss of traffic flow.

Read More

6 secrets of viral content

Whatever type of online business you are engaged in, you should understand the importance of content marketing. 87% of buyers say that content affects their choice. And now imagine, what will happen if everybody from your target audience reads quality posts on your blog or social networks! In this article, I’ll try to explain how […]

Read More