The Lean Content Marketing Blog

How to get more return on investment from content

Articles by Rachel Bartee

15 tools to measure your content marketing success

Content marketing is one of the most important assets every marketer should use knowledgeably in order to increase a company’s visibility. According to A Guide to Marketing Genius: Content Marketing by Demand Metric 90 % of businesses market with content and spend more than 25% of their budget on content marketing. But it’s not just about creating relevant content and […]

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