Is Social the new SEO? Or when "Curation comes up when Search stops working"

Spread the love


“With new changes that offer personalized search results — most of which are being taken from its own Google+ social network — Google has just made social connections and links the new search-engine optimization strategy”
Interesting analysis by Mathew Ingram on what Google just did by tweaking search results to include Google + results in there. And in particular what this means for the Media industry.
If you’re not familiar with the change, the article describes it well and there’s another piece you can check that will probably freak out some.
To elaborate on Mathew’s point, I would put it more concretely: the time where Media could simply use Twitter or G+ accounts like RSS feeds is over. User engagement is required and it means getting readers to like, comment, +1 and… curate your content.
Clay Shirky once defined curation’s role this way: “Curation comes up when search stops working”.
Well, now if you want your content to be searched, you better start by making it curated.
Via gigaom.com

0 0 vote
Article Rating
Rate this post: 1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)

Loading...
Subscribe
Notify of
guest
32 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments
web designing company
9 years ago

how to find the the target audience through Twitter marketing?

Ajmal
9 years ago

Google+ is the best way for finding more targeted customers

seogear
9 years ago

I do not think need to be afraid of Google Innovations. All will benefit, especially regular users.

baby clothing
9 years ago

Most suitable keywords that can be targeted for optimization are determined for your net site. After this, these keywords are targeted so as that effective SEO can be yielded.

girls dresses
9 years ago

These benefits do you use your site search engine optimization techniques can have fun customizing. Also key to this online sources to be credible to the people to read it.

Douglas Anderson
Douglas Anderson
9 years ago

SEO and Social media are perfect strategy that can really help you generate traffic towards your website and promoting it in search engine.

Web Design Bournemouth

Personally – I don’t like ‘personalised’ search results.  But for sure, Likes are good, and Shares are better as we move forward with Google looking for social proof when deciding what to present on the SERPS.

seo
seo
9 years ago

It’s always the same with every new social media platform that comes out. It’s get spammed to hell!

window blinds
9 years ago

Social media is the ultimate in democratic SEO!

cash for small business

seo and smm are the best way to promoting sites but through white hat techniques

Daniela - SEO Pagerank Checker

I have found this tool to check PR, Backlinks, etc. http://www.seorank.eu.com/

Behavioural Targeting
9 years ago

For me SM and SEO can be partners but SM cannot replace the good benefits that SEO has. SEO is still the best and the main factor in promoting our websites and product. SM can still promote our website but I don’t know if many business owners will prefer to this.

payday loans Canada
9 years ago

This is my first visit to your blog. We are starting a new initiative in the same niche as this blog. Your blog provided us with important information to work on. You have done a admirable job. I actually added your blog to my favorites and will look forward for more updates.

Truck Driver Training
9 years ago

I thinks today social networking is more sophisticated then SEO.

PCV Training
9 years ago

Social media is the finest way to get traffic to your site now days.

Anonymous
Anonymous
8 years ago

Social media seems to like an SEO but it cannot be the new SEO. Still SEO has it’s own characteristic which can help a certain website to get high page rank in Google which social media cannot give.

web designing company
9 years ago

how to find the the target audience through Twitter marketing?

Ajmal
9 years ago

Google+ is the best way for finding more targeted customers

SEO Republic
9 years ago

I do not think need to be afraid of Google Innovations. All will benefit, especially regular users.

baby clothing
9 years ago

Most suitable keywords that can be targeted for optimization are determined for your net site. After this, these keywords are targeted so as that effective SEO can be yielded.

girls dresses
9 years ago

These benefits do you use your site search engine optimization techniques can have fun customizing. Also key to this online sources to be credible to the people to read it.

Reachlocal reviews
9 years ago

SEO and Social media are perfect strategy that can really help you generate traffic towards your website and promoting it in search engine.

Web Design Bournemouth

Personally – I don’t like ‘personalised’ search results.  But for sure, Likes are good, and Shares are better as we move forward with Google looking for social proof when deciding what to present on the SERPS.

seo
seo
9 years ago

It’s always the same with every new social media platform that comes out. It’s get spammed to hell!

window blinds
9 years ago

Social media is the ultimate in democratic SEO!

Daniela - SEO Pagerank Checker

I have found this tool to check PR, Backlinks, etc. http://www.seorank.eu.com/

SEO services company
9 years ago

A good SEO service provider will talk to you directly and will give you tips, advices, and recommendations on the things that you need to do. They are after the results that you will gain from their service, and not with the money that you will be spending on them.

Behavioural Targeting
9 years ago

For me SM and SEO can be partners but SM cannot replace the good benefits that SEO has. SEO is still the best and the main factor in promoting our websites and product. SM can still promote our website but I don’t know if many business owners will prefer to this.

payday loans Canada
9 years ago

This is my first visit to your blog. We are starting a new initiative in the same niche as this blog. Your blog provided us with important information to work on. You have done a admirable job. I actually added your blog to my favorites and will look forward for more updates.

Truck Driver Training
9 years ago

I thinks today social networking is more sophisticated then SEO.

PCV Training
9 years ago

Social media is the finest way to get traffic to your site now days.

Robert Benwell
8 years ago

Social media seems to like an SEO but it cannot be the new SEO. Still SEO has it’s own characteristic which can help a certain website to get high page rank in Google which social media cannot give.

Read previous post:
Lord of Curation Series: Ana Valdés

Ana Valdés is a writer, nomad, lover of virtual and physical places, and ghosts ofcities. She describes herself as an...