Everyone starts somewhere. I want you to be super successful. There are so many pitfalls in content marketing, but if you follow the advice below, you’ll enjoy a smoother start than I did! 1. Starting…
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A healthy blog is the cornerstone of a successful content marketing campaign. Each article needs to speak to your target audience with a consistent brand voice. The articles you choose to publish must solve a…
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Imagine that you own an oil rig standing out in the ocean. It relies on a firm foundation to stay above the waves and currents of the ocean below. Its sole purpose is to stand…
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Customer reviews are hard to ignore. Reviews do not only help you gain real, honest feedback about your product or service, they also strengthen your online reputation and increase your brand engagement. If you are overlooking…
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How are people finding your content, and what are they doing once they’re on your pages? What are your most effective audience acquisition channels, and which of these are driving the most significant business performance?…
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Maybe this scenario has happened to you: You created a blog for your business and populated it with great content, only to discover that no one is reading or sharing your content. Or, maybe your…
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If you’re like many businesses, content is an important part of your marketing efforts. Whether you’re uploading blog posts to your own company website or sharing your latest infographic with your social media followers, you…
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So you’ve hit a wall and don’t feel like writing new content. You may be sitting there thinking your old content isn’t doing much so why create anything new. This is a common feeling that…
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Content is an important part of getting the word out about the great work your business is doing. Whether you run an online retail store with a national reach or a local service-based firm, the…
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