Why Your Website’s Organic Traffic Is Suffering and What You Can Do About It
Did your website’s organic traffic suddenly take a nosedive? There is a solution!
Read MoreBest Practices
Copywriting Skills You Need To Master To Level Up Your Content and Conversion
What could go wrong if you were not an effective copywriter? Let’s see, your copies will land on the farthest place in search engines, unreachable and unreadable. Your copies will rake in no helpful engagements, no views, and no shares. Your copies will not attract potential customers, no sales and no income. A lot of things could go wrong.
Read More10 Fast Ways To Lift The Quality of Your Content
So, how do you escape the storm and create quality content quickly?
This article will answer that question and suggest ten ways to lift the quality of your content without investing a significant amount of time and effort into re-writing it from scratch.
Read MorePractical Tips on Writing 2x More Content in Less Time
Do you know that it takes over four hours to write a typical blog post?
Read More7 Ways AI Has Transformed the Content Writing Industry
Learn about the top seven ways AI has transformed the content writing industry through this guide. It will help you understand how AI can benefit your business.
Read MoreHow to Do Keyword Research for Content Marketing Strategically and Successfully
In this digital age, marketers know that incorporating the right keywords into their content is an essential component of an effective content marketing strategy.
Read More10 Brand New Ways to Find Niche Products and Start Selling Online
Whether you’re just starting your Ecommerce journey or if you’ve been in the game for some time, you probably appreciate the importance of having a unique selection of products. After all, if you try to make it big in a general, highly-competitive market, you’re most likely to generate mediocre or underwhelming results. Why? Simply because you’re just one of many Ecommerce businesses out there selling the same things.
Read MoreHow to discover and curate content with Scoop.it
If you’ve been around here for a while, you know we’re always talking about ways content curation can help businesses thrive.
Any industry and company size can benefit from strategic content curation.
It can help turn your employees into your biggest advocates and your sales representatives into top sellers.
Read More3 Personal Branding Tips for Entrepreneurs
Trust and credibility are two of the most important ingredients in business. If you’re going to get people to exchange their dollars for your products or services, it all starts with these two elements. And one of the fastest and most effective ways to establish that trust is by building out your own personal brand. By learning how to ace personal branding, you’ll give yourself a lot more openings through which to seize opportunities.
Read MoreThe Anatomy of a Great How-To Guide
If you take a bit of time to consider your relationship with search engines, you may discover that you most often turn to them for help and concrete advice. How often should I feed my cat, how to boil an egg, can I eat out of date soup – these are just some of the questions Google gets.
Read MoreHow to Write Engaging Website Copy That Converts
Writing web copy is undisputedly challenging for every copywriter in the world. It takes a long way of experience to deliver a compelling copy that works.
Read More5 visual marketing trends all marketers should know in 2021
Visual-centric content and media dominates the digital marketing space today. Online marketing is built around videos, motion graphics, and many other forms of visual and interactive content. The use of visual content has created other industries to support developing the content. The use of visual content in marketing is referred to as visual marketing.
Read MoreThe Novel Approach to Email Hyper Personalization
What are the best ways to make a good impression with a new contact?
Read MoreHow Integrating a News Feed Can Elevate Your Website
There’s no such thing as a hands-off website. If you build a website and want it to generate traffic and conversions, you have to give it some continued attention. Anyone who tells you that you simply launch a website and the traffic will come is confused (at best) or intentionally misleading (at worst).
Read MoreHow We Used Guestographics to Improve SEO
SERP is volatile. Staying on top of these fluctuations can take up as much time as any other marketing process. Worse, a lot of these efforts to improve SEO have become overused.
It’s a harsh reality but it’s the truth. So, what can marketers do?
Read MoreThe Importance of Design in eLearning
Classroom training is a thing of the past. eLearning has entirely replaced the chalk and duster, thereby bringing a significant revolution in the landscape of education in the last few years. Specifically, in this pandemic situation of Covid-19, when everyone is forced to stay locked down in their homes and avoid face-to-face interaction, eLearning has emerged as a boon to the education industry.
Read MoreOne Secret to Improve Blog SEO: Use Mini-Infographics
Search engines are the primary driver of organic traffic. By now, most marketers have got the SEO process memorized. But what are the methods that successfully improve blog SEO?
Read MoreEmail Design: Your Handy Guide to Create Winning Emails
Despite the emergence of a plethora of marketing channels, email still continues to enjoy maximum popularity and effectiveness among all businesses. Statista has revealed that 306.4 billion emails were sent and received every day in 2020. This number is set to rise to 361.6 billion in 2024. That’s a huge number.
Read More6 Ways Visuals Can Boost Your Content Marketing Efforts
Though content is the king in digital marketing, all-text-without-visuals is a thing of the past. Visuals spice up and empower the content to give your marketing efforts a tremendous boost. Owing to the increasing use of Pinterest, Instagram, and other social media channels, visual content marketing has gained quick momentum and has now become mainstream. To make your campaigns relevant to meet your audience’s ever-changing needs, invigorate them with the right mix of visuals and text.
Read More7 Reasons Why Your Sales Team Should Invest in Content Marketing
When people think about content marketing, they likely think about blogging, vlogging, and social media posts that build brand awareness. While that’s not wrong, it’s a limited view of what content marketing can do for your business.
Read MoreThe importance of Content and Design in E-Learning
The sudden outbreak of Covid-19 has shaken the entire world severely, forcing the global shutdown of several activities. And educational activities are no exception. The centuries-old traditional classroom-based education industry witnessed a paradigm shift, and online learning became the new normal overnight. Many academic institutions and training centers that were earlier reluctant to change their traditional approach of imparting learning had no option other than transitioning entirely to online platforms. Though the novel coronavirus brought new challenges for educators, it has opened new avenues for eLearning and online teaching.
Read More6 Ways to Boost Your Visual Communication Design in 2021
The world is functioning very differently now. Most of our communications have gone online. For this method to be effective, visual communication design needs to be a priority.
Read MoreEmail Marketing Trends: How to up Your Game in 2021 and Beyond
The ever-changing field of email marketing has yet again brought some exciting trends for 2021 and the future.
How it started: Plain text emails
How is it going: More advanced emails with imagery, dynamic content blocks, and much more…
To learn more about how emails are set to change in the coming years, read on…
Read More10 Biggest Mistakes Brands Commonly Make on Twitter and How to Avoid Them
It’s common knowledge that if brands want to get their marketing messages in front of the right audience at the right time, then they would do well to focus on social media platforms for authentic engagement. Twitter, in particular, offers brands numerous opportunities to grow a loyal and enthusiastic following.
Read MoreHow to Create Content for Each Stage of Your Sales Funnel
We often see content as a way to bring in traffic at the top of the funnel, but it’s a lot more than that.
Read MoreAre These 5 Factors Hurting Your Content’s Success
You know content is important to your brand. You invest a considerable amount of time, money, and creative energy into developing content. Yet you get very little return on that investment. What gives?
Read MoreContent Curation for SEO: How To Make It Work
Content curation has the potential to turn your website or brand into an engaging and value-adding entity without the need for directly committing the time and resources towards producing your own texts or multimedia. But how can it be developed for SEO purposes?
Read MoreWhy Web Accessibility is an Important Ingredient to your Content Curation Strategy
Content curation isn’t merely about plotting out various audiences or researching about your users’ interests. There’s a ton more to content curation. And web accessibility for all users is one of them. That means taking into consideration the 1 out of 6 visitors to your website with disability. Read on to find out why it is essential to do so.
Read MoreMake the most out of Scoop.it’s content distribution to engage your audience
Think about this: 50% of all content goes completely unused, and only 22% of pages that are currently in the top 10 results on search were created within one year.
Creating new content is a huge bet, and curated content helps, but only if you put in the effort to distribute it.
If you want to make sure you’re doing everything you can to get your curated content in front of your target audiences, both internal and external, you’re about to learn many techniques you can use to make it happen.
Read MoreWelcome email series: The trend that helps you engage subscribers better
Imagine this. You go on a date with someone you liked. But then, you feel uncomfortable and unwelcome. What will you do? You will most probably refuse to meet them again.
The same holds for your email subscribers. As soon as subscribers join your email list, they expect you to greet and welcome them. That’s where welcome emails come into the picture.
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