10 Content Performance Metrics to Trace And Track For Campaign Improvement
Tracking the performance of your published content can be important on a number of levels. Knowing which metrics matter most can help improve results.
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What Good Content Localization Does to Your Global Marketing Strategy
If you’re at all familiar with the concept of content localization, you will know that it’s about more than just translating content from one language to another.
Read MoreHow to Champion Your Brand With Social Media Advocacy Content
Businesses don’t create an army of brand advocates by accident. They devise a carefully curated social media advocacy strategy including fostering emotional connections, creating exceptional customer experiences, delivering consistent value, and more.
Read MoreAll About Creating Employee-Generated Content and How to Make It Impactful
Let’s face it, traditional marketing is getting a bit stale. Today’s consumers don’t want generic marketing; they want brands to speak to them. In other words, they want a human connection. How can brands give customers the personal touch they crave? One solution is harnessing the power of your employees.
Read MoreHow to Do Keyword Research for Content Marketing Strategically and Successfully
In this digital age, marketers know that incorporating the right keywords into their content is an essential component of an effective content marketing strategy.
Read More8 Proven Ways on How to Build Customer Relationships Through Content
While the phases of a marketing tunnel differ for each business, the main goals are the same: to engage with them at every opportunity, convert them into customers – and keep them coming back for more. In order to do this, you need to know how to build customer relationships that last.
Read MoreWhat Is Content Syndication: Everything You Need to Know and How to Do It
Content syndication is one of the most effective ways marketers drive traffic to their content online. Used effectively, it can help you get more mileage out of your marketing material, boost brand awareness and enhance your SEO.
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