The Scoop.it Content Curation Blog

How content curation can help you to engage your audiences

Lead Generation & Nurturing
























How To Optimize Your LinkedIn Profile To Maximize Potential Business and Freelance Opportunities

How To Optimize Your Linked In Profile To Maximize Potential Business and Freelance Opportunities

A LinkedIn profile page is similar to resumes. But unlike resumes, where you have to submit them to recruiters to gain attention, Linked profiles can be seen by almost anyone, including your future employers and clients.
However, that can only happen if your profile is “optimized.” Meaning information is not only listed down but also carefully chosen for the right target audience.

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8 Easy Ways to Create Content Your Audience Will Love

8 Easy Ways to Create Content Your Audience Will Love

Around 91% of users prefer interactive content. And yet, what you feel is an excellent piece of visual, dynamic, and engaging content can be hit or miss with the audience.

With so many brands now tapping into the power of content marketing, now the competition for your audience’s attention is at stake. Which begs the question, how do you know what content would grab and keep the attention of many?

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Upsizing Your Social Media Marketing: How Brands Generate More Leads

Upsizing Your Social Media Marketing: How Brands Generate More Leads

The marketing world keeps emitted with the time and introduction of technologies. Marketing is so much more nuanced than just “product promotion” and “brand engagement”. Indeed, when we talk about marketing, multiple layers exist, but when it comes to lead generation, marketers can’t overlook social media platforms.

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