The Scoop.it Content Marketing Blog

How to get more return on investment from content

Articles by Jyoti Agrawal

3 ways to convert website traffic into sales

Website traffic is a major metric many marketers use to measure the success of their marketing campaigns. I won’t go into a debate about whether it is the right or wrong metric to watch but traffic is the basis of most marketing metrics. Unfortunately, most people still do not know what to do with website […]

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