How Curated Content Helps Support the Customer Lifecycle
n this blog post, we’ll explore how curated content supports the customer lifecycle – from reaching new customers to developing loyalty among them.
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How Artificial Intelligence is Revolutionizing the Content Marketing Industry
Hence, it is a no-brainer that AI plays a significant role in formulating marketing strategies that offer actionable results and better outcomes for brands. From content analysis, keyword research, and A/B testing to customization and content optimization, AI in content marketing is here to change the game.
Read More10 Email Marketing Mistakes to Avoid in Your Next Campaign
Email marketing is an effective strategy for any company. It boosts customer engagement, increases brand awareness, and as a result, generates more sales. However, small businesses often make the same mistakes when designing and sending marketing emails.
Read MoreHow to Create a Successful Blog in Just 10 Easy Steps
Starting a blog is easy – but creating a successful blog is easier said than done. In this article, we’ll share how to turn your passion for blogging into a successful, monetizable website with a huge following!
Read MoreContent Marketing Tips: 8 Rules for Publishing Reader-Focused Blog Posts
As the world of content marketing becomes ever more competitive, the types of posts you publish can significantly impact both your rankings and your conversion rates.
Read MoreHow To Plan and Create Content That’s Always Relevant To What’s Happening
In this article, we will look at how to plan and create content that’s always relevant to what’s happening and the benefits you can derive from doing so.
Read More7 Ideas to Amp Up Your Email Marketing Strategy
As your subscribers receive countless emails each day, it becomes imperative to think of new ways to build the email readership.
Read MoreGlobal Content Strategy: a Complete Guide in Creating Content Without Borders
Content marketing’s an important component of any business marketing strategy. Content includes blogs, white papers, videos, and infographics. It’s a great way to reach customers online, so it’s no surprise 82% of marketers used content marketing in 2021.
Read MoreContent Curation: What It Is and Why It’s Essential for Your Business
What exactly is content curation and why does it matter for your business’s success in the online sphere? Today, let’s answer both of these questions and more.
Read More7 Reasons Why Your Content Strategy Won’t Work and How To Fix It
You have been trying so hard to work on your content marketing. You have read hundreds of “10 things to do” articles on content marketing and content creation. You have tried all things possible, but absolutely nothing is working!
Read MoreAll About Creating Employee-Generated Content and How to Make It Impactful
Let’s face it, traditional marketing is getting a bit stale. Today’s consumers don’t want generic marketing; they want brands to speak to them. In other words, they want a human connection. How can brands give customers the personal touch they crave? One solution is harnessing the power of your employees.
Read MoreHow To Create Content That Resonates With Your Audience Long After They’ve Viewed It
Do you remember that blog post that stayed in your mind for days after reading it? What about the social media post that made you press the share button without second thoughts? You might have even shared them with your network.
Read MoreBlog Branding 101: A Guide on Building a Brand for Your Blog and How to Do It
The importance of branding has never been greater. We live in a world where customers are hit with more choices than ever. The quick and clear identifiable principles of a trusted brand can be the key determining factor in who they choose to spend their money with.
Read MoreCopywriting Skills You Need To Master To Level Up Your Content and Conversion
What could go wrong if you were not an effective copywriter? Let’s see, your copies will land on the farthest place in search engines, unreachable and unreadable. Your copies will rake in no helpful engagements, no views, and no shares. Your copies will not attract potential customers, no sales and no income. A lot of things could go wrong.
Read MoreHow To Spice Up Your Blog Posts With Curated Visuals
It can be hard to keep readers interested when writing about complex topics. Adding visuals to your content is a great way to keep things fresh and engage readers. Unfortunately, however, producing compelling visual content takes time, thought, and skill.
But what if you could tap into the best visual content that’s already out there?
Read MoreVisual Content Marketing on Social Media
Anyone who has ever shared a meme, posted a photo on Twitter Instagram, or even commented or liked one because it felt relatable can tell you that visuals can convey all kinds of messages even without one word accompanying them.
Read More10 Fast Ways To Lift The Quality of Your Content
So, how do you escape the storm and create quality content quickly?
This article will answer that question and suggest ten ways to lift the quality of your content without investing a significant amount of time and effort into re-writing it from scratch.
Read MoreThe Anatomy of a Successful E-Newsletter for Your Business in 2022
Digital marketing encompasses a wide array of marketing tactics and methods, of which email marketing is among the most powerful of the bunch. Email marketing, when done right, can become a direct line of communication between your brand and your customers, allowing you to achieve numerous sales, marketing, and customer support goals.
Read MoreHow to format posts to get readers engaged
Writing well-researched content containing over 1,200+ words is often a requirement to gain a higher position in Google search results. When trying to score more points with SEO, web writers often forget that it’s not a search engine that reads posts, but a human being.
Read MoreNavigating Our New Normal: 10 Post-Crisis Email Marketing Mistakes to Avoid
Despite the constant predictions of its decline, email marketing still gives businesses a convenient, cost-effective way to connect with their audience, establish trust, provide value, turn leads into sales, and increase Return on Investment (ROI).
Read MorePractical Tips on Writing 2x More Content in Less Time
Do you know that it takes over four hours to write a typical blog post?
Read MoreEmail Marketing Trends To Watch Out For In 2022
Wondering which email marketing trends are in vogue in 2022? Let’s find out!
Read More5 Content Curation Strategies for 2022
When done well, content curation allows you to share fun, insightful, and educational content with your audience without producing it yourself. As you might imagine, however, there is a “wrong” way to curate content — one that leads to copyright infringement and reputation damage.
Read MoreThe benefits of working in digital marketing
In this blogpost, we outline the key benefits of working in digital marketing!
Read MoreHow To Use Content Marketing To Sell: A Guide For Inside Sales Teams
It’s time to take your content marketing strategy from a first-touch conversion channel to a last-touch one. Content marketing has all the makings of a powerful conversion channel that can drive your sales strategy.
Read MoreHow to Create a Popular Blog From Scratch
To an outsider, blogging seems like the perfect way to make money. You get to write content about whatever you’re passionate about and monetize that content, generating revenue with no upper limit as you continue learning about a topic that fascinates you.
Read MoreOnline Marketing for Small Businesses: Time and Cost-Effective Ideas
If you run a small business, you have a dizzying array of choices when it comes to online marketing.
Read MoreWhat Makes a Good Newsletter? 10 Content And Design Best Practices That You Should Check Out
In a 2021 survey conducted among advertisers who spent $10k+ annually on ads, 86% said newsletters provided a vital connection between their brand and audience. And 88% said newsletters would become a valuable way to reach target audiences without third-party data.
Read MoreHow to Create a Content Marketing Strategy for Your Personal Brand
In this article, we’re going to explore some of the ways you can leverage the power of content marketing to develop your personal brand, expand your reach, and build audience trust.
Read More7 Ways AI Has Transformed the Content Writing Industry
Learn about the top seven ways AI has transformed the content writing industry through this guide. It will help you understand how AI can benefit your business.
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