Editor’s Note: While not directly correlated to knowledge sharing, GIFs do contribute to the “smart web” by creating a new way to communicate ideas, add dimensions to conversation, and provide irony and other editorial flavor. They say “a picture is worth a thousand words,” so how many words is a moving picture worth? List your favorite GIF in the comments! Continue reading
Are you a collector and curator of content—timeless resources, daily news, top tips? If you’re reading the Scoop.it blog, I’d have to assume that your answer is “yes”—and that you’re using Scoop.it to discover, display, and distribute the best of the best.
Editor’s Note: At Scoop.it, we believe content curation is just as powerful as original content generation. But, what many people miss is that when they curate, often they are creating original content on top of the existing article or other media through the addition of context, opinion, or curator’s insight. So, with that in mind, check out the following Guest Article from an expert blogger on creating strong blog content! Continue reading
There are a few distinct, precious moments of heightened sensory elation that we can achieve through unique actions; whether that be hitting the sweet spot on your driver from the tee box, tossing that crumpled up piece of paper that started out as a great idea and delivering it perfectly into the waste basket 10 feet away, or something as simple as arriving at the perfect adjective when telling a story to a friend.
Author and entrepreneur Seth Godin once said that “Marketing is no longer about the stuff that you make, but about the stories you tell.” Even for those folks who’ve never so much as heard of lead-gen or nurture programs, the importance of relevant content and compelling narrative has never been so necessary as it is today — especially because the digital sea is brimming with the wreckage of too many voices with far too little exposure. Continue reading
Social media has had an impact on both business and people’s personal and private life. The impact on business is not as massive as many people assume, but this does not mean that many businesses have not adopted social media, as it is a free resource after all. Here are a few things that social media has taught us all. Continue reading
Editor’s Note: At Scoop.it, we are equal opportunity and support learning and entrepreneurism of all stripes. This article is written with a female audience in mind, but we believe the core messages and takeaways apply to all people.
Women start businesses at one-and-a-half times the national average. And, although women now comprise roughly half of American workers and earn nearly 60% of university degrees,1 only 24% of the people heard or read about in print, radio and television news are female.
Building a relationship with your target audience takes a lot of work. Over time you eventually get an idea of what they want and what makes them tick. While this level of networking can eat up a lot of time, it’s definitely worth it when you mold your brand into something all your audience loves because you know them so well. Continue reading
As you’ve undoubtedly discovered during your time as a professional, it’s not just about what you know — it’s also about who you know. There are people out there that can make your dreams come true by exposing you to the world in ways you never imagined or give you access to markets you didn’t think you could reach. Continue reading
Editor’s Note: This is a guest post for the #learningtolearn series. Finding and collecting inspiration from unexpected places is an integral part of staying motivated and expanding the scope of your knowledge. Continue reading