Having an online presence, especially on social media, is a given for companies today. (If you still figuring out how to get started, read our short guide How to enter the social media jungle). Why?…
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“Why the hell don’t my co-workers share any of my content”? As a marketer, you probably asked yourself that question at least once. Get your colleagues to share corporate content is indeed tricky. Last year,…
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Every week, I consume content. Actually, lots of content 😉 And I found some amazing, very insightful pieces – I thought I must share them with you folks. So here we go, here are my…
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Summer is over, and it’s already the end of the quarter. So… it’s time to share our top 5 blog posts with you guys! Don’t hesitate to tell us what you think in the comments section!…
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Content marketing is a must and everyone knows it. But the goal shouldn’t be to do content for content’s sake. Content marketing is a long-term technique that actually delivers results – given you have a documented strategy….
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Time flies! It’s already the end of the quarter. Let’s have a look at our top 5 content marketing articles written in the past 3 months. Let us know what you think in the comments…
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Agencies, your clients trust you to deliver great content over and over. Can you grow your revenue while ensuring consistent success to your clients?
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There are many ways to improve your content marketing, and double or even triple your conversion rates. Today, let’s focus on the most important aspect of content marketing – your content.
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Content marketing is hard – it’s definitely much more than hitting “publish” after creating a good piece of content, and wait for things to magically happen. Content marketing is a methodology, and it’s truly rewarding…
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It’s tough to envision a machine generating great content ideas, not to mention creating that content. Or so you might think – Content Marketing Institute
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Is your content marketing really effective? Here’s the truth: most marketers are unable to answer that question. Yes, 56% of them admit either failing or lacking clarity on whether they are successful or not. Why?…
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You are looking for a job or you have just started your career path? You should definitely pay attention to the industry of content marketing, where the number of vacancies grew by 350% during just the last year?
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In our last webinar, we provided techniques and tools to help you design an effective, high-converting content strategy. If you missed it and got 20 minutes spare time, you can catch up and watch the replay…
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Want to finally generate leads from content marketing? You’re in good hands! Content marketing, when done properly, gives birth to leads. And it’s proven! According to a study by Impactbnd, “B2B marketers who use blogs…
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It’s already the end of the quarter! Let’s have a quick look at our top 5 content marketing articles written in the last 3 months. Let us know if you like them in the comments!…
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Content marketing success cannot be reached without a well-designed, clear and detailed strategy – yet a lot of marketers skip this process. According to this article from Content Marketing Institute, a documented strategy is actually the #2 key success factor for b2b marketers.
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Finding relevant content inspiration can be a true struggle for marketers, most certainly because of the huge amount of content created everyday – and this is not going to decrease anytime soon! Have you ever felt…
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If you are just getting started with content marketing, rebuilding your strategy, or simply having a hard time generating results from lead generation, this is for you. Too many marketers still believe it’s impossible to create content…
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What’s better than a bit of content marketing inspiration to start the week? Here are 3 content marketing posts that I absolutely loved, and I thought it would be good to share them with you guys. Let’s go!…
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Content marketing is the only path to measurable ROI… Content marketing influencer Michael Brenner puts it this way, and we couldn’t agree more. Content marketing has never been so hot – today 80% of companies prioritize content…
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Content Marketing Institute Founder Joe Pulizzi says recent news illustrates five trends for content marketing in 2017.
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The holiday season is here! Yes, you are probably under pressure with all the christmas shopping. Or you still might be working on your marketing wish list. But the end of the year is also…
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Leverage these three techniques to extend your top-performing content’s life from 18 minutes to forever Read the full article at: contentmarketinginstitute.com Most marketers would be tempted to believe that it’s ok to publish a piece…
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Content curation help brands increase their visibility and their customer engagment. Curation tools help pull, repurpose and publish content to creat
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GetApp’s quarterly ranking showcases the top 25 Content Marketing apps based in the cloud. Each app is scored using five factors, worth 20 points each, for a total possible score out of 100. These factors include user reviews, integrations, mobile app availability, media presence, and security. Each app’s score is independent of commercial interests and existing relationships that GetApp has with app vendors.
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Marketing automation and content marketing: 5 steps to success. These five steps help take the mystery out of one of digital marketing’s mos
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We’ve used an innovative Influencer identification tool to find the Top 100 Content Marketing Influencers from 2016 – Congratulations to all 100!
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