Sometimes, trying to convince customers that your brand is the real deal can feel like shouting into the void. Your products may be great, but sales don’t seem to flow more than a trickle. One…
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Content is king! Don’t miss out on social media’s immense potential for connecting with customers. Use these top tips for success
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Social media management is more important than ever for business success. Here are the old and new social media tricks to use in 2023.
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In this post, we’ll look at 5 practical steps to expand your business on social media and how to generate more leads with the simple strategy of keeping your audience engaged by curating your content.
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Businesses don’t create an army of brand advocates by accident. They devise a carefully curated social media advocacy strategy including fostering emotional connections, creating exceptional customer experiences, delivering consistent value, and more.
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How do you create content that can benefit your users while helping you build brand reputation? Let’s look at some of the easy ways to do that.
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Let’s discover how you can use social media analytics to tailor your content curation efforts for your ideal customer.
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In this article, we are going to highlight various ways in which you can effectively combine your social media and email marketing strategies to amplify your business’ growth. Read on to find out!
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In this post, we’ll dive into some best practices to leverage social media for promoting your content marketing campaign.
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Anyone who has ever shared a meme, posted a photo on Twitter Instagram, or even commented or liked one because it felt relatable can tell you that visuals can convey all kinds of messages even without one word accompanying them.
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In the digital age, marketers, small business owners, and entrepreneurs often ask one question about social media: “how do I stand out from other accounts?”
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As a content marketer, you spend an exhausting amount of time on content curation and trying to figure out new topics for your social media pages and blogs. With more than three billion blogs being published on a daily basis, you somewhat have an idea of the kind of competition you’re dealing with.
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Social media marketing is the practice of advertising your brand, products, or services on social media. Marketing through social media may seem tricky if you aren’t an expert. But we can help. This article will walk you through the process of creating a winning social media strategy.
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Social media SEO involves the combination of social media networks and search engine optimization practises in order for individuals to bolster their position on the results pages of Google.
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Over the past decade, software as a service (SaaS) has gone from being a niche product category to a household name. My dad could probably tell you what SaaS is, and he’s still using a Nokia 3210.
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Content curation has evolved to become one of the most effective ways for brands to bond with their audience online. Through the power of social media sharing and the ability to seamlessly interact with consumers, leads, or simply fans of your company, it’s possible to build a thriving online presence without having to dedicate hours towards generating huge volumes of fresh content alone.
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Are you eliminating the use of social channels? Then you are missing out on numerous opportunities for your business. If you are looking for inexpensive and adequate ways to reach 50% of the world’s population, it becomes essential for you to include social within your digital strategy.
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It is tough to believe, but in the previous year, individuals, as well as businesses, have seen many challenges in terms of working patterns, marketing tactics, digitization, and much more. The global pandemic has changed the working operations of businesses, and brands now have realized the cruciality of having a strong online presence to keep themselves afloat in this saturated market.
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The marketing world keeps emitted with the time and introduction of technologies. Marketing is so much more nuanced than just “product promotion” and “brand engagement”. Indeed, when we talk about marketing, multiple layers exist, but when it comes to lead generation, marketers can’t overlook social media platforms.
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Social media and email marketing go hand in hand. The two strategies can and should be used together to help ensure future sales.
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At the dawn of the social media boom, the CEO of Comscore Byan Weiner famously said: “Social marketing eliminates the middlemen, providing brands the unique opportunity to have a direct relationship with their customers.” Years later, Weiner’s quote is truer than ever before.
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If you are running a profitable business in the twenty-first century, you probably have a social media presence.
Yes, opening a social media account is pretty easy — but the account won’t manage itself. You’ve got to put out content every single day.
And that’s where social media content ideas come in handy.
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In a marketplace that’s become increasingly digital in the wake of COVID-19, it’s more important than ever that businesses look to optimize their content for audiences on social media.
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Numbers are everything!
Whether you are just building a brand or you’ve been in the game for some time, you can tell a lot about a brand by their numbers.
Your followers count on social media platforms says a lot about your brand.
Building a global brand goes beyond creating top-notch products and services. You need to push the right information out there.
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Are you seeing results from your social media activities? Or is it just another thing to worry about on your already full plate as a marketer?
If your answer is closer to the second option, you’re missing out on the benefits of an engaged community on social media. Unlike some other platforms, social media is ideal for a two-way communication with people who support and buy from your brand.
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Social media marketing is like home repair: Everyone thinks they’re an expert — until they learn the hard way that they’re not.
Even companies that work with social media personalities all day get it wrong. Mediakix points out that many influencer marketing agencies, which should be master content strategists, are stuck on self-serving and stodgy content. But while around half of users will unfollow brands that post irritating content, the bigger danger is actually poorly thought out content that catches on.
It’s only April, but the first quarter of 2019 has had more than its share of social media snafus. The following three offer valuable lessons for all the “experts” out there:
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Content curation is a great asset available for marketers to maximize the impact of social selling programs. Scoop.it recent integration with social selling solutions such as GaggleAMP, unleash the power of content curation + social…
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Though being an influencer looks easy and glamorous from the outside, those of us on the inside know it is anything but. Building an audience and putting out great content that people respond to takes a lot of hard work, experimentation, and trial and error. Coming up with original content on a daily basis is no small task. Yet no matter what industry you’re in or who your audience is, you’ll need to pump out high-quality content regularly if you want to see your fan base grow.
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Content curation is the engine behind every successful brand. Regardless of your specialization, your projects and ideas can grow in size and complexity thanks to a constant influx of content.
For getting new content, social media is the undisputed best source. Unlimited time and space for conversation create content that is later a viable part in a campaign.
Almost every big brand gets at least a part of their content from social media. Therefore, we can say it’s surely effective in both content curation and content marketing.
In this article, we’ve decided to dive into the details of social media as a platform for new content creation.
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