SEO Copywriting: 8 Tips for Better Content and Rankings
So you have written a long article spending hours on researching the topic. You hit the “Publish” button. Months have passed, but you see no results.
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8 Hacks to Optimize Your Content Creation Process in 2022
No matter how long you’ve been in the entrepreneurial game, you probably know that content marketing is the foundational pillar of success in the modern business world. There are many ways that investing in regular content output can benefit your business.
Read More8 Proven Ways on How to Build Customer Relationships Through Content
While the phases of a marketing tunnel differ for each business, the main goals are the same: to engage with them at every opportunity, convert them into customers – and keep them coming back for more. In order to do this, you need to know how to build customer relationships that last.
Read MoreHow To Optimize Your LinkedIn Profile To Maximize Potential Business and Freelance Opportunities
A LinkedIn profile page is similar to resumes. But unlike resumes, where you have to submit them to recruiters to gain attention, Linked profiles can be seen by almost anyone, including your future employers and clients.
However, that can only happen if your profile is “optimized.” Meaning information is not only listed down but also carefully chosen for the right target audience.
Social Media SEO: Understanding the Seismic Influence of Social Networks on Digital Marketing
Social media SEO involves the combination of social media networks and search engine optimization practises in order for individuals to bolster their position on the results pages of Google.
Read MoreHow to Write Content that Converts
Content marketing is one of the hottest marketing channels for years now, and for a good reason. It produces an amazing return on investment and a single piece of content that performs well can bring in new business for months after it gets published.
Read MoreWhat Is Content Syndication: Everything You Need to Know and How to Do It
Content syndication is one of the most effective ways marketers drive traffic to their content online. Used effectively, it can help you get more mileage out of your marketing material, boost brand awareness and enhance your SEO.
Read More9 Reasons Small Businesses Should Utilize Content Marketing
In the world of online marketing content is king. Any business that’s looking to attract a greater audience and grow its customer base needs to create a strong content marketing strategy first.
Read More3 Personal Branding Tips for Entrepreneurs
Trust and credibility are two of the most important ingredients in business. If you’re going to get people to exchange their dollars for your products or services, it all starts with these two elements. And one of the fastest and most effective ways to establish that trust is by building out your own personal brand. By learning how to ace personal branding, you’ll give yourself a lot more openings through which to seize opportunities.
Read MoreThe Anatomy of a Great How-To Guide
If you take a bit of time to consider your relationship with search engines, you may discover that you most often turn to them for help and concrete advice. How often should I feed my cat, how to boil an egg, can I eat out of date soup – these are just some of the questions Google gets.
Read More5 SaaS Startups with Creative Social Media Marketing Strategies
Over the past decade, software as a service (SaaS) has gone from being a niche product category to a household name. My dad could probably tell you what SaaS is, and he’s still using a Nokia 3210.
Read MoreTime Efficiency: How Content Curation Helps Businesses Generate Smarter Social Engagements
Content curation has evolved to become one of the most effective ways for brands to bond with their audience online. Through the power of social media sharing and the ability to seamlessly interact with consumers, leads, or simply fans of your company, it’s possible to build a thriving online presence without having to dedicate hours towards generating huge volumes of fresh content alone.
Read More7 Benefits of Using Visuals in Content Marketing
Plain text without images or visuals is a thing of the past. Have you ever noticed that your eyes get immediately captivated by visuals and images when you scan textual information either in a newspaper or online blog post?
Read MoreExploring Advanced Email Personalization Techniques
Remember the last time you received an email that felt like it was written just for you? Maybe it addressed you with your first name, popped up surprisingly on your birthday with a few fantastic offers, or even recommended you something which was just the right fit for you. Didn’t it make you feel absolutely special?
Read MoreHow to create a B2B content marketing strategy
What is content marketing and what do we mean by B2B content marketing strategy?
Read MoreSocial Media: The Untapped Goldmine for Your Online Business
Are you eliminating the use of social channels? Then you are missing out on numerous opportunities for your business. If you are looking for inexpensive and adequate ways to reach 50% of the world’s population, it becomes essential for you to include social within your digital strategy.
Read MoreTop Reasons Why Your Online Business Should Invest in Video Marketing
One year ago, you launched an e-commerce website with a store, numerous product pages, and even started a blog. The number of site sessions increased as time passed, you gained followers on social media, and your customers were pleased with their purchases.
Read More6 Design Ideas to Level Up your Content Curation
Content curation has become an essential part of many content marketing strategies for both small and large businesses. There are numerous benefits to sharing external content through your marketing channels. Curated assets enrich and add value to a brand’s community of followers, improving traffic growth, leads, credibility and SEO.
Read MoreHow A Content Contingency Plan Can Help You Stay Calm in a Crisis
Even the best of plans can get waylaid, which is why it’s a smart move to have a plan B. Or a contingency plan, as it’s officially known. Most responsible managers make sure they have something in place before project kick-off. But how many have a plan B specifically for content? Answer: not many.
Read MoreInfluencer Marketing vs Content Marketing
When it comes to increasing awareness, building trust, and generating conversions, most businesses have come to see content marketing as a tested and proven strategy for achieving these objectives.
Read MoreHow to Organize Your Content Marketing Strategy
Content marketing isn’t what it used to be. In today’s day and age, where millions of social media posts, blog posts, videos, and articles are pushed out on a daily basis, you have to be intentional and focused. In other words, you can’t fly by the seat of your pants – you need a strategy.
Read MoreImprovement of the Scoop.it Integration: More Options for Better Engagement
The ability to embed one or more Scoop.it topics in a site is one of the most popular features of Scoop.it. Available for the Plus and Company plans, this allows the scooped content to be distributed in real time on the Scoop.it topic pages into a third-party platform such as a website or a blog.
Read MoreHow to Write Engaging Website Copy That Converts
Writing web copy is undisputedly challenging for every copywriter in the world. It takes a long way of experience to deliver a compelling copy that works.
Read More10 Top Gmail Extensions for Content Marketers
With the proper extension tool, you can turn your Gmail into a robust multi-functional tool. In this article, I’ve rounded up ten chrome extensions for Gmail you should consider using as a content marketer in 2021.
Read MoreWhich Social Media Trends Should You Follow and Which Should You Drop
It is tough to believe, but in the previous year, individuals, as well as businesses, have seen many challenges in terms of working patterns, marketing tactics, digitization, and much more. The global pandemic has changed the working operations of businesses, and brands now have realized the cruciality of having a strong online presence to keep themselves afloat in this saturated market.
Read MoreThe Ultimate Guide to Visual Storytelling for Branding
The human brain loves to process visual information. For a lot of us, it’s simply the best way to pick up and retain new information.
Read MoreContent Marketing Strategies for SaaS in 2021 and Beyond
The past couple of years have seen a significant shift in the way successful SaaS brands approach marketing.
Read MoreHow Content Marketing Helps To Grab The Customers Attention
Are you looking forward to the best tactic that thoroughly helps you in attracting new customers? If the answer is yes, then the most preferred answer for it is content marketing.
Read More8 Easy Ways to Create Content Your Audience Will Love
Around 91% of users prefer interactive content. And yet, what you feel is an excellent piece of visual, dynamic, and engaging content can be hit or miss with the audience.
With so many brands now tapping into the power of content marketing, now the competition for your audience’s attention is at stake. Which begs the question, how do you know what content would grab and keep the attention of many?
Read MoreUpsizing Your Social Media Marketing: How Brands Generate More Leads
The marketing world keeps emitted with the time and introduction of technologies. Marketing is so much more nuanced than just “product promotion” and “brand engagement”. Indeed, when we talk about marketing, multiple layers exist, but when it comes to lead generation, marketers can’t overlook social media platforms.
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