It’s more expensive to acquire a new customer than to retain an existing client. Having clients who pay you every month makes your business revenue more predictable. But how can you create the right conditions for this to happen?
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To ensure that your blog stands out from the rest, and can be heard above the noise, it is absolutely imperative that you set yourself reasonable, achievable, and measurable goals. In other words, goals which can be achieved, and which will actively help you take your blog to the next level.
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Delivering a lot of value to customers with your SaaS product is almost a guarantee for users to stick around after their trial ends.
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Here’s a guide on how to develop an effective SaaS content marketing plan.
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Let’s dive right in and look at 10 things you can actively do while writing your next blog post so that your readers remain actively engaged and don’t wander off just about a paragraph or two into your well thought out post.
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In this post, we’ll talk about creating engaging educational content that will resonate with customers in this early stage of their journey.
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In this article, we look at the best marketing newsletters available for you to subscribe to.
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If you want to be successful curating and creating your own content, you need to know the types of content your audience wants to consume. But what are the most valuable content mediums and formats?
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Business emails have established a significant role in recent times. It is a way to effectively communicate with employees, colleagues, partners, sponsors, and business associates. People count on emails to run their business without any hindrance. As more than 25% of people work in a remote setup, business emails have become an integral part. People prefer this channel over video calls and texts.
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In digital marketing, content is the base upon which you promote your business. The smarter your content is, the better results your marketing efforts will have.
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To make the most of the purchase intent in this peak season, you must build effective email marketing campaigns that will appeal to all your prospects and customers.
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Businesses don’t create an army of brand advocates by accident. They devise a carefully curated social media advocacy strategy including fostering emotional connections, creating exceptional customer experiences, delivering consistent value, and more.
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If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business.
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In the mission to get traffic to your site and gain those valuable conversions, content is key. SEO plays a vital part in this picture, but quality content pitched well also drives posts to the top of search results.
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Content marketing plays an essential role for both B2C and B2-B businesses. The best way to develop a successful B2B content marketing strategy is to understand precisely which business you cater to, where they’re coming from, and how you can continuously deliver on their expectations and business needs.
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How do you create content that can benefit your users while helping you build brand reputation? Let’s look at some of the easy ways to do that.
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Let’s discover how you can use social media analytics to tailor your content curation efforts for your ideal customer.
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In this article, we will discuss the importance of content curation in B2B marketing. We’ll also share our top 3 tips for meaningful content that sets you apart from your competitors.
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In this article, we are going to highlight various ways in which you can effectively combine your social media and email marketing strategies to amplify your business’ growth. Read on to find out!
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If you want to discover how to become a LinkedIn thought leader in your industry, keep reading because we’re about to spill all the tips.
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A successful blog captures leads, increases traffic, and fosters a loyal readership. It involves getting good search engine rankings and staying updated about trending topics. To achieve this and ensure your blog’s survival, consistently pumping out exciting content is necessary.
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In marketing, today, content curation is the process of sorting through and selecting the best content from a variety of sources on a specific topic. The result is a curated collection of content that is tailored to a specific audience.
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In this post, we’ll dive into some best practices to leverage social media for promoting your content marketing campaign.
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Why is Content Marketing Important for Retail Stores?
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Is there another way to keep up with content needs without always writing new pieces? Turns out, there is – content curation. Let’s break down 5 ways to curate content and keep your blog fresh.
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Here’s how to create and leverage a winning content marketing funnel for your brand.
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Content is the linchpin of modern marketing, and you need to come up with new content ideas regularly.
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The process of lead generation is basically collecting contact details from prospective customers and building meaningful relationships with them. Knowing that today’s customer journeys get longer and more complicated, marketers like to see leads as new conversions.
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Blogging is an excellent way for experts and enthusiasts to turn a passion into a profitable business. There are numerous blogging revenue stream options; these include selling merchandise and sponsorship packages. However, whatever your business model, building a successful brand is a priority.
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Promoting your e-commerce business needs lots of energy, effort, and determination. The e-commerce market entails testing, modifying ad campaigns, and optimizing your pages for conversation. That is not all – there is more to marketing your e-commerce business.
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