5 Key Elements Of An Effective Web Design
Are you building a new website or revamping your existing site? Here are the key elements of web design you need to follow in 2023.
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Stay Ahead of the Competition with Visual Email Marketing
Here are a few visual email marketing tips and tricks to stay ahead in the competition.
Read More5 Ways Visuals Affect Your Content Marketing Strategy
Did you know it’s possible to dramatically improve your website and brand image by including more visual content?
Read MoreHow To Spice Up Your Blog Posts With Curated Visuals
It can be hard to keep readers interested when writing about complex topics. Adding visuals to your content is a great way to keep things fresh and engage readers. Unfortunately, however, producing compelling visual content takes time, thought, and skill.
But what if you could tap into the best visual content that’s already out there?
Read MoreVisual Content Marketing on Social Media
Anyone who has ever shared a meme, posted a photo on Twitter Instagram, or even commented or liked one because it felt relatable can tell you that visuals can convey all kinds of messages even without one word accompanying them.
Read More7 Benefits of Using Visuals in Content Marketing
Plain text without images or visuals is a thing of the past. Have you ever noticed that your eyes get immediately captivated by visuals and images when you scan textual information either in a newspaper or online blog post?
Read MoreTop Reasons Why Your Online Business Should Invest in Video Marketing
One year ago, you launched an e-commerce website with a store, numerous product pages, and even started a blog. The number of site sessions increased as time passed, you gained followers on social media, and your customers were pleased with their purchases.
Read More6 Design Ideas to Level Up your Content Curation
Content curation has become an essential part of many content marketing strategies for both small and large businesses. There are numerous benefits to sharing external content through your marketing channels. Curated assets enrich and add value to a brand’s community of followers, improving traffic growth, leads, credibility and SEO.
Read MoreWhich Social Media Trends Should You Follow and Which Should You Drop
It is tough to believe, but in the previous year, individuals, as well as businesses, have seen many challenges in terms of working patterns, marketing tactics, digitization, and much more. The global pandemic has changed the working operations of businesses, and brands now have realized the cruciality of having a strong online presence to keep themselves afloat in this saturated market.
Read MoreThe Ultimate Guide to Visual Storytelling for Branding
The human brain loves to process visual information. For a lot of us, it’s simply the best way to pick up and retain new information.
Read MoreContent Marketing Strategies for SaaS in 2021 and Beyond
The past couple of years have seen a significant shift in the way successful SaaS brands approach marketing.
Read More8 Easy Ways to Create Content Your Audience Will Love
Around 91% of users prefer interactive content. And yet, what you feel is an excellent piece of visual, dynamic, and engaging content can be hit or miss with the audience.
With so many brands now tapping into the power of content marketing, now the competition for your audience’s attention is at stake. Which begs the question, how do you know what content would grab and keep the attention of many?
Read More6 Actionable Tips for Engaging Marketing Presentations
Gone are the days when marketers used to go door-to-door to distribute flyers and pamphlets for promoting their products. Today, with the advent of digital marketing, the ways of doing marketing have modernized.
Read More5 visual marketing trends all marketers should know in 2021
Visual-centric content and media dominates the digital marketing space today. Online marketing is built around videos, motion graphics, and many other forms of visual and interactive content. The use of visual content has created other industries to support developing the content. The use of visual content in marketing is referred to as visual marketing.
Read More6 Reasons Why Video Is The Future of Content Marketing
Over the past few years, online videos have become staple content that marketers should consider using. With the advent of YouTube and other video hosting platforms, the surge of online videos has been incredibly huge. Many people are beginning to create video content that attracts more viewers to watch.
Read MoreWhy You Should Try Content Curation as A Creative Designer
Although a single piece of art can speak for itself, sometimes it’s a lot better for the audience to see rows of art collections before they can say “Oh, this is what it all means.” To give better context and share more information, curators install certain pieces next to each other— hence, the magic of art curation.
Read More7 Tips for Creating Captivating Webinar Content and Design
The importance of hosting webinars and seminars has increased multifold in the past couple of years, especially after the COVID-19 pandemic. People spend hours learning new skills, seeing presentations, listening to talks, and picking up a new career online through these webinars. Not only that, most of the media world runs through webinars in the present times.
Read MoreHow We Used Guestographics to Improve SEO
SERP is volatile. Staying on top of these fluctuations can take up as much time as any other marketing process. Worse, a lot of these efforts to improve SEO have become overused.
It’s a harsh reality but it’s the truth. So, what can marketers do?
Read MoreHow to use Presentations as a Content Marketing Tool
eBooks, whitepapers, and blogs – all these terms come to mind whenever we think about content marketing. But have you ever pondered about using PowerPoint presentations as a tool to market your content? A presentation provides you an opportunity to showcase your information in a visually impressive way. Whatever your content marketing objective is – building a customer base, increasing customer referrals, informing the target audience about new products/services, or driving sales, a well-thought-out and aesthetically-designed presentation can serve as a valuable asset to get your message across.
Read MoreWhat is Video Curation & How To Curate Video Content
The human brain is such that an average individual is likely to retain 90% of the visual content that they see. Only 20% of what they read will be retained, while a mere 10% of what they hear stays in their memory. As a communication medium, video caters to the sight and audio senses of an individual at the same time. That way, video is the best possible medium for an individual or brand to get their message across.
Read MoreStreamline Your Email Template Production With Agile Email Marketing
Agile Email Marketing: This terminology was not familiar to me until last month. I used to wonder what all the hype around it was all about. Being the inquisitive person I am, I thought of learning more about it.
Read MoreCuration Principales in Content Marketing for eCommerce Brands
Meticulously selected and creatively presented, curated pieces can enrich the content strategy of every online retailer. Marketers can and even should use either their own previous works or parts of those published by others to enhance brand visibility and engage followers with valuable information.
Read MoreThe Importance of Design in eLearning
Classroom training is a thing of the past. eLearning has entirely replaced the chalk and duster, thereby bringing a significant revolution in the landscape of education in the last few years. Specifically, in this pandemic situation of Covid-19, when everyone is forced to stay locked down in their homes and avoid face-to-face interaction, eLearning has emerged as a boon to the education industry.
Read MoreOne Secret to Improve Blog SEO: Use Mini-Infographics
Search engines are the primary driver of organic traffic. By now, most marketers have got the SEO process memorized. But what are the methods that successfully improve blog SEO?
Read MoreEmail Design: Your Handy Guide to Create Winning Emails
Despite the emergence of a plethora of marketing channels, email still continues to enjoy maximum popularity and effectiveness among all businesses. Statista has revealed that 306.4 billion emails were sent and received every day in 2020. This number is set to rise to 361.6 billion in 2024. That’s a huge number.
Read More6 Ways Visuals Can Boost Your Content Marketing Efforts
Though content is the king in digital marketing, all-text-without-visuals is a thing of the past. Visuals spice up and empower the content to give your marketing efforts a tremendous boost. Owing to the increasing use of Pinterest, Instagram, and other social media channels, visual content marketing has gained quick momentum and has now become mainstream. To make your campaigns relevant to meet your audience’s ever-changing needs, invigorate them with the right mix of visuals and text.
Read More6 Ways to Boost Your Visual Communication Design in 2021
The world is functioning very differently now. Most of our communications have gone online. For this method to be effective, visual communication design needs to be a priority.
Read MoreEmail Marketing Trends: How to up Your Game in 2021 and Beyond
The ever-changing field of email marketing has yet again brought some exciting trends for 2021 and the future.
How it started: Plain text emails
How is it going: More advanced emails with imagery, dynamic content blocks, and much more…
To learn more about how emails are set to change in the coming years, read on…
Read MoreAre These 5 Factors Hurting Your Content’s Success
You know content is important to your brand. You invest a considerable amount of time, money, and creative energy into developing content. Yet you get very little return on that investment. What gives?
Read More4 Different Ways to Make Your Email Marketing More Engaging
Email marketing is an invaluable tool for companies trying to improve their relationship with customers and increase traffic to their website. However, it can be quite difficult to achieve success with email campaigns – more so than other forms of advertising.
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